Roses raised slowly in the Andes, stabilised at the height of their bloom and composed in our atelier — beauty that keeps its promise, season after season.
Discover the HouseLimited compositions and preserved florals, crafted to outlast the moment.












The signature silhouette that started it all — preserved roses in the house hatbox.
Shop the Hatbox CollectionIconic arrangements crafted to elevate gifting and interiors alike — designed with timeless elegance and enduring beauty.
Sculptural floral artistry inspired by couture silhouettes.
Shop the CollectionPreserved roses designed to captivate for years to come — crafted for meaningful gifting, elegant interiors, and unforgettable moments.
Every arrangement is crafted to last a year or more — displayed dry, asking nothing of you.
No mass production. Each composition is hand-placed, hand-finished, and made to order.
Roses from Ecuadorian family farms that honor fair labor — preserved with plant-based, cruelty-free care.
Behind every order is a real person, and a concierge that listens before it suggests.
Step quietly into the world behind every Vellarose Floria arrangement — the answers, the craft, and the quiet care that lasts.
Everything you wish to know — on the art of preserved florals, our craft, shipping, and our promise to you.
FAQsReal roses, made to last a year or more. Discover the difference between a gesture that fades and one that stays.
Why Forever FlowersA private atelier at your service. Bespoke arrangements, thoughtfully guided from first inquiry to final delivery.
Gift ConciergeA thoughtful guide to caring for your preserved flowers — so they may live beautifully in your home for a year or more.
Floral Care Guide